Building a society committed to wildlife conservation.

To minimize the risks in portraying wildlife

While the widespread reach of your creative work can inspire many, it can also introduce unforeseen risks.
It's undesirable for anyone to endure a social media backlash or tarnish their corporate reputation due to noncompliance.
Our guidelines and risk-check tools are designed to prevent these risks in advance, allowing you to create with confidence. By using them, you’ll be able to recognize, assess, and address potential risks within your work.
By proactively mitigating these risks and producing reliable content,
your work will garner stronger support and sustained popularity.
Contact us for more details.

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Icon - Elements Webflow Library - BRIX Templates

Towards a society that proetcts wildlife

At ROOTs, we aim to create a society where it is easy to protect wildlife, wherepeople have the correct knowledge about wildlife and understand its charm.

Our Motivation behind ROOTs

The creatures portrayed in many creative works  captivate our imaginations and inspire our dreams. As a child, I too aspired to become a researcher in Africa, a passion ignited by captivating TV programs and documentaries.

However, there are times when these creative expressions inadvertently send the wrong message, intensifying the demand for wildlife. Consequently, well-meaning animal lovers may unwittingly push species that need protection to the brink of extinction. This troubling contradictionfuels my commitment to making a difference.

While Japanese creative works continue to resonate globally, it is essential that they depict wildlife in ways that preserve their natural beauty and discourage illegal activities.With this vision in mind, I founded Rooting Our Own Tomorrows (ROOTs). Each day, we strive to garner support for this cause, encouraging many to take action in protecting the creatures they cherish. Support us in our endavours by "Rooting for ROOTs!"

Why not collaborate to shape a society that is instrumental in wildlife conservation?

To Media Professionals & Creators

To Media Professionals & Creators: If you would like to know more about our wildlife risk assessmens or have any other queries, please contact us through our inquiry form.

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